Wirral Pet Photography Privacy Policy

The Information We Collect

We may collect and process the following personal data:

• Your name

• Email address

• Telephone number

• Home or yard address (where required for sessions)

• Details about your pet or horse

• Photographs taken during sessions

• Payment and invoicing information

• Gift voucher recipient details (if applicable)

We may also collect technical information including:

• IP address

• Browser type

• Website usage data

• Cookie data via Meta Pixel and Wix Analytics. 

 

How We Collect Your Data

• We collect data when you:

• Submit a contact form

• Book a photography session

• Purchase products or gift vouchers

• Communicate via email or social media

• Sign a contract

• Use our website (via cookies and analytics tools)

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How We Use Your Information

• We use your information to:

• Respond to enquiries 

• If you request a pricing guide or submit an enquiry, we may follow up by email or telephone to answer questions and provide information related to your request.

• Provide photography services

• Deliver products and digital galleries

• Process payments

• Issue gift vouchers

• Communicate booking information

• Maintain business records

• Improve website performance

• Run advertising campaigns (including future Meta/Facebook advertising)

• We only process your data where we have a lawful basis, including contract performance, legitimate interest, legal obligation, or consent.

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Online Galleries & Third-Party Services

• Client images may be delivered through secure online gallery providers.

• We may share necessary data with trusted third-party providers such as:

• Professional print laboratories

• Online gallery platforms

• Payment processors

• Website hosting providers (Wix)

• Meta Platforms (for advertising analytics)

• These providers only process data on our behalf and in compliance with relevant data protection laws.

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Marketing & Advertising

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• Wirral Pet Photography may use marketing and advertising to promote services.

Email Marketing

• We may offer the opportunity to subscribe to marketing communications, including updates, promotions, and special offers.

• Marketing emails will only be sent where:

• You have given explicit consent, or

• You are an existing client and the communication relates to similar services (where permitted by law).

• You may unsubscribe from marketing emails at any time by using the unsubscribe link provided or by contacting us directly.

• We do not sell or share personal data for third-party marketing purposes.

• Website Analytics & Advertising

• Our website uses:

• Meta Pixel to measure the effectiveness of advertising and improve our services.

• Wix Analytics to understand how visitors use our website.

• These tools may collect information about your interaction with our website through cookies.

• If we run advertising campaigns in the future (including Meta/Facebook or Instagram ads), data collected through cookies may be used to measure campaign performance and improve targeting.

• You can manage your cookie preferences via our website’s cookie banner.

 

 

Gift Vouchers

• When purchasing a gift voucher, we may collect recipient details necessary to fulfill the purchase.

• Gift voucher information will only be used for fulfillment and record-keeping purposes.

 

Data Storage & Retention

• Personal data is stored securely using password-protected systems.

• We retain client information only as long as necessary for:

• Business record keeping

• Legal and tax obligations

• Resolving disputes

• Images may be archived for portfolio and record purposes unless deletion is requested.

 

Your Rights

• Under UK GDPR, you have the right to:

• Request access to your personal data

• Request correction of inaccurate data

• Request deletion of your data

• Object to processing

• Withdraw consent at any time

• To exercise your rights, please contact us via email.

• You also have the right to lodge a complaint with the Information Commissioner’s Office (ICO).

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Cookies

• Our website uses cookies to:

• Improve functionality

• Analyse website performance

• Support advertising activity

• You can manage or withdraw consent at any time through your browser settings or our cookie banner.

 

Changes to This Policy

• We may update this Privacy Policy from time to time. The latest version will always be available on our website.

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